Sydney-based BFFs Tash Sefton and Elle Ferguson are the brains behind TheyAllHateUs, a trailblazing, and much imitated, fashion destination. ‘TAHU’ is a visual celebration of what we covet, before we even know it ourselves. A perfect edit of the must-have pieces, the ‘it’ items, and desirable interiors to drool over.
What started 10 years ago (leaders in the blogging space on a global scale) as a daily email of images between two best friends now boasts over 600K visits a month and an Instagram following of millions of loyal followers.
Tash & Elle have impeccable fashion credentials. Tash has a background as a buyer and head of womenswear for a leading youth retailer, she is a mother of two. Elle was the global visual merchandising manager for a global swimwear company.
Elle believes the reason behind the blogs success is the duo’s uniqueness, “the blog is a really great edit of what we are and what we love. Our readers can take inspiration and find things they like from the both of us.”
Every month the SHOP TheyAllHateUs gives readers the ability to buy what Tash & Elle are wearing, “we edit down the world of fashion to the 10 lust worthy pieces we love, have bought and live in and make them available for immediate purchase.” In 2016 saw Girl Gang by TheyAllHateUs launched into the market with instant retail success selling globally and gaining cult status amongst the IT girls.
Tash & Elle are no strangers to hosting events, TV panel appearances and last year created their own 12 part fashion make-over series, Style Squad which aired globally on Foxtel.
Tash & Elle
PO Box 153 Mosman NSW 2088 Australia
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